Commercial for Kanebo Cosmetics' KATE brand featuring Rei Ayanami. Note: There are 2 versions of this CM,「綾波レイ、はじめての口紅」and 「綾波レイ、はじめての口紅、その後」, with the second being a slightly longer version.
Watch Evangelion x KATE CM episode 1 online — subbed and dubbed, with automatic AniList / MyAnimeList progress sync.